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  • Founded Date July 23, 1981
  • Sectors Restaurant / Food Services
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New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill

The makers of Viagra are set to launch a new ‘discrete’ form of the drug that will replace the iconic – and immediately recognisable – little blue pill.

The distinctive diamond-shaped tablets could soon be changed by a pink, rectangular ‘wafer’ that dissolves on the tongue, indicating it does not need to be taken with water.

About half of guys over 40 suffer erectile dysfunction in the UK and in 2015 there was a record 4.57 million prescriptions for Viagra on the NHS.

The drug initially concerned the marketplace in the 1990s after being developed by the American pharmaceutical business Pfizer.

It was very first developed in the 1980s as a cardiovascular disease medication, however trial individuals discovered it had an uncommon adverse effects – regular erections.

Now, Pfizer spin-off Viatris, which owns the Viagra name and brand, has actually gotten a hallmark in the UK for the new kind of the drug, Viagra ODF.

Viatris has actually already released the Viagra ODF in Canada and promoted it as being ‘thin and discreet’ which may be more effective for numerous clients.

The distinct tablets – which can cause embarrassment for some clients – has actually been transformed and a new dissolvable type may be readily available to Brits in the next five years. Stock image

‘Tablets are not constantly bearable to clients and likewise in some cases the size of tablets may put patients off having them,’ Thorrun Govind, pharmacist and health professional, told The Telegraph.

She added: ‘Some males might still be finding the concept of having Viagr awkward, however I would hope that guys’s health and conversations about sexual health have actually moved on because Viagra was very first developed.’

Ms Govind believes this new design is a ‘favorable advance’.

The new is believed to most likely come to the UK imminently.

Rebecca Anderson-Smith, partner and chartered trade mark attorney at Mewburn Ellis, told the newspaper that the hallmark application is a ‘great indicator’ it will be available within the next five years.

She discussed trade mark registrations can be cancelled if they are not used for a constant period of 5 years or more after registration. As a result, it appears Viatris intends to release the item within the next couple of years.

However, granting a hallmark would not guarantee the ODF might be sold and it would have to be authorized by the Medicines & Healthcare items Regulatory Agency initially.

It’s expected to cost the exact same as the tablet variation and to be offered in the very same doses.

An overall of 4.57 million prescriptions for sildenafil, more typically understood by the brand name Viagra, and other types of impotency drugs sold under the brand names Cialis and Levitra, were dished out by the health service in 2023

This comes after dodgy Viagra was found to be Britain’s biggest counterfeit drug after more than ₤ 6.2 countless fake blue tablet were seized by UK regulators in 2023.

More products of the erectile dysfunction drug were discovered than knock-off versions of painkillers like morphine.

Health authorities said online merchants flouting regulations lagged the counterfeit supplies with many being imported from countries like India without an appropriate licence.

Data, from UK regulator The Medicines and Healthcare items Regulatory Agency (MHRA), show 2.6 million dosages of sildenafil, the generic name for the medication best referred to as Viagra, were taken in 2015.

Another half-million doses of tadalafil, another erectile dysfunction drug sold under the brand Cialis worth ₤ 1.2 million were also seized.

While all medications carry potential adverse effects drugs from undependable sources may either not work or carry extra components or contaminants like heavy metals or other drugs that might be harmful.

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